My mate at Nike, sent me this little link from this website in good old Skandie...It's so you [us?] marketers can stay up to date with how to market & engage with youngsters.
The nice thing about the BRAND BLOG is that one recent post gives you tips on what books to read on the beach over the summer...
If you're lucky enough to have a lot of time on your hands...post this period of lay-offs, curl up in the fetal position, cocoon on a nice sandy dune & plan how to reconquer the world, one consumer/partner at a time!
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